Berkeley Group’s St Joseph has launched its 21-storey residential tower ‘The Regent’ which forms part of the Snow Hill Wharf neighbourhood in Birmingham’s Gun Quarter.

The landmark residential building stands at 182m and features 108 homes, it breaks the record for the tallest ever residential apartment building in Birmingham’s historic Gun Quarter and it features a mix of one and two-bedroom apartments and two penthouses.

Ashley Kensington, Managing Director at St Joseph, said: “Snow Hill Wharf has been met by high-demand, with buyers recognising Berkeley Group’s quality and sharing our vision for Birmingham. The future for the city is bright. Major infrastructure projects are underway and global businesses are relocating their offices here, such as BT and HSBC, which is encouraging more professionals and those living internationally to come to Birmingham.”

Alongside The Regent, St Joseph has also brought forward the 84 remaining homes at Snow Hill Wharf to market, following strong buyer demand with over half of apartments at the canal side neighbourhood purchased ahead of first completions in Q1 2021.

Snow Hill Wharf features a cinema room, residents’ lounge, 24-hour concierge, sauna, steam room and gymnasium. Over 40% of the 1.87-acre neighbourhood is outdoor space; St Joseph is creating three podium gardens overlooking the Birmingham and Fazeley Canal.

St Joseph has rolled out a virtual system that enables potential buyers to tour the neighbourhood. The interactive technology allows users to experience the apartments, gardens and communal areas in 360 degrees, alongside the different views from all 420 homes.