The Old Oak and Park Royal Development Corporation (OPDC) has approved its first major planning application by giving Genesis Housing Association and Queens Park Rangers Football Club (QPR) the go-ahead for Oaklands.
The scheme will deliver 605 new homes, 40% of which are affordable, and a new creative neighbourhood expected to attract companies from the new high tech economy providing hundreds of new jobs.
Neil Hadden, Chief Executive at Genesis Housing Association, said: "We are delighted to be part of the redevelopment of Old Oak, one of Hammersmith and Fulham's most important regeneration sites at which so many new homes will be built, of which 240 will be affordable.
"We are committed to the future regeneration of Old Oak and partnerships such as the one we have with QPR will enable us to invest, not only in building new homes, but in developing new communities."
The Oaklands site is located on the western part of the Old Oak regeneration area, south of the Grand Union Canal. It is currently a vacant site that has been unoccupied for 10 years. It was previously used as offices and a hostel.
The project will also provide a link road into Old Oak, opening up the wider area to regeneration, where ultimately, 25,500 new homes and 65,000 new jobs could be provided at Old Oak and Park Royal over the next 30-40 years, as well as being the key transport interchange for Crossrail and HS2.
Tony Fernandes, co-Chairman of QPR, added: "This is the start of long term strategic investment for QPR at Old Oak and demonstrates our commitment to the area. Whilst our primary interest is securing the future of the club through the construction of a new stadium, we will only be able to deliver this by taking equity interests in wider regeneration projects such as Oaklands. We are continuing to talk to the OPDC about our vision for a new stadium which will have sporting, educational and community facilities that will be used all year round."
The scheme will now go to the Mayor of London for final review. Work is due to start in this financial year and would be expected to take three years to fully complete.